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29 DEC - 22:41
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Hi CLIENT ALL,

Attached zip contains 12 files.

CONCEPT 1:
c1_banner1.jpg
c1_banner2.jpg
c1_banner3.jpg
c1_banner4.jpg
c1_eCard.jpg
c1_promoPage.jpg

CONCEPT 2:
c2_banner1.jpg
c2_banner2.jpg
c2_banner3.jpg
c2_banner4.jpg
c2_eCard.jpg
c2_promoPage.jpg

CONCEPT 1 follows ’06 visual style more closely. Main image is extensively modified to include the special sales items. (NOTE: No other male/female shot is more suitable than the one used.)

CONCEPT 2 is a more graphic approach. Special sales items are arranged to form a Christmas tree which associates with the holiday season. The colour green can easily be connected with the idea of Christmas. It also relates to the idea of "after" -- growth/spring (green) after snow/winter (white).

The timeline:
· First delivery: 12/29 (delivery of 2 concepts; Phase 2)
· Decision should be made before 12/30
· Revised version delivery: 1/2 (first half of Phase 3)
· Confirmation should be made before 1/3 (no further changes)
· Upload banners & promotion page: 1/5 (end of Phase 3)
· Remove banners & promotion page: 2/5

Please let me know your decision before 12/30. So I carry on with the necessary refinements/modifications and HTML coding in time. Thanks!

DESIGNER



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30 DEC - 17:58
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Dear DESIGNER,

Thank you for the nice work.
After talking with CLIENT A, we would like to have the following combination of concepts 1 & 2.
c1_banner1
c1_banner2
c1_banner3
c1_banner4
c2_eCard
c2_promopage

The pic picked for the male/female models is not very suitable for this event. This is the reason why we like to combine these two concepts. Thanks, DESIGNER

Please feel free to contact us if we can be of further assistance.

CLIENT B



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30 DEC - 18:28
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Hi CLIENT ALL,

Ummm... I’m surprised... I think I explained a few times in previous occasions that cohesiveness is a key thing in any sort of commercial design. Identity system is one example, so is sales campaign. A mix-match of concept 1 & concept 2 just simply won’t work.

Imagine a user sees the orange banner, clicks on it, and finds herself at a green promotion page that has a totally different look and feel. What would she think? "Am I on the wrong page?" "Something wrong with the website?" "Do they have 2 campaigns?" In short, a mix-match will just make moonsus look bad and unprofessional.

Concept 1 banners use the same model photo as in Concept 1 ecard and promotion page. Let me know what makes you want to use Concept 1 banners even when they’re using a photo not very suitable for this event. I can modify Concept 2 banners so they have the characters you like. However, I think current concept 2 banners communicate the message well enough and each item echoes with one another.

Please let me know as soon as possible. Thanks!

DESIGNER

[i don’t need further assistance, but you need it for sure.]



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30 DEC - 19:01
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Dear DESIGNER,

Please do what CLIENT B have suggest for the banner and E-card.
I ask her to write you the idea of my.

Thank you.

CLIENT A



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30 DEC - 22:14
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Hi CLIENT A,

I’m even more surprised now... You’re the last person I would guess who would make such decision and still persist after my lengthy explanation. Well, it would be interesting to know your reasoning...

DESIGNER



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1 JAN - 10:07
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Hi CLIENT ALL,

I haven’t heard from CLIENT B yet, so I still don’t understand why you would risk confusing customers with 2 very different visual styles in one sales campaign. "Revised version delivery (1/2)" and the following delivery dates will have to be postponed if we don’t have a clear idea about the direction of the campaign.

Or, if you must use a mix-match of 2 concepts and think that I don’t need to know why, I guess I’d just feel being left out :’( and start the production phase (which will take 2-3 days) after I get a confirmation from you.

In any case, I still need a confirmation (preferably with your convincing reasons) from you. Or, the best would be that you’d take my suggestion (I believe it makes sense) and let me know whether you want to keep concept 2 banners as they are or to modify them in certain ways.

DESIGNER



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2 JAN -19:55
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Hi CLIENT ALL,

Just to follow up on the project. I Guess you must be busy with other things. But I do need to know what to do with this project. If writing takes too much time from you, you can always call me at your convenience. My phone number is ***-***-****.

DESIGNER



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3 JAN - 18:22
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Hi CLIENT ALL,

Another follow up.
Would like to know the status of this project.
We’re still on Step 2 as of now.

2. Decision should be made before 12/30
3. Revised version delivery: 1/2 (first half of Phase 3)
4. Confirmation should be made before 1/3 (no further changes)
5. Upload banners & promotion page: 1/5 (end of Phase 3)
6. Remove banners & promotion page: 2/5

But of course we can jump to Step 4 right away.
Just let me know.
Thanks~

DESIGNER



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3 JAN - 22:22
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Hi CLIENT ALL,

Thanks for the phone call [finally].
Attached is the revised Concept 2 design.
And the revised timeline here:

3. Revised version delivery: 1/3 (first half of Phase 3)
4. Confirmation should be made before noon on 1/4 (no further changes)
5. Upload banners & promotion page: 1/6 (end of Phase 3)
6. Remove banners & promotion page: 2/5

I’ll check with PROGRAMMER to see when he can get the View All page done.

DESIGNER