What Is Mobile Marketing & Why Does it Matter So Much?
What is Mobile Marketing?
The high penetration rate of mobile internet in today's
lives has been an opportunity for companies to move their preferences and
consumer preferences towards their products and services. The high returns, along with
the low cost of to buy mobile
traffic for digital advertising on mobile, seem to give companies marketing
executives the ability to easily replace this with other traditional digital
tools in the digital world. eMarketer statistics show that companies have
spent more than $ 68 billion in mobile Internet advertising worldwide in 2015
and are expected to exceed $ 195 billion by the end of 2019. Mobile Internet advertising
accounted for 40% of digital advertising and nearly 12% of total advertising
and is expected to grow to over 70% in digital advertising by 2019 and about
27% of total advertising.
While statistics show that the business world is
increasingly moving towards digitalization; in Iran this is not yet pervasive;
in fact, in today's businesses, digital footprints can be found in various
sectors of the business, yet clear and clear statistics No specific presence is
available. Observations
show that a significant portion of corporate advertising and targeted
email marketing activities are carried out through traditional media such
as radio, television, newspapers, and city-wide billboards. In recent years, individual
businesses have emerged in the field of handicrafts or home-based retailers,
with Instagram or telegram social networks being their sole business and
advertising tools, in other words, small business owners have been able to tap
100% of their potential for doing business. To use themselves. With more than a decade of
e-commerce in the country, online service providers have been set up in the
country and be content produced as digital advertising or virtual marketing on
various sites. Of
course, marketing practices have become more prevalent with the introduction of
social media into today's lives. As stated, there are no clear statistics on
marketing and digital advertising in the country, however, observations show
that Internet and how to buy
social media traffic and advertising has a far higher return on advertising
than at the expense of spending on radio and television. Virtual marketing is
far less than city-level advertising on billboards. Of course, marketing
practices have become more prevalent with the introduction of social media into
today's lives. As
stated, there are no clear statistics on marketing and digital advertising in
the country, however, observations show that Internet and social media
advertising
has a far higher return on advertising than at the expense of spending
on radio and television. Virtual marketing is far less than city-level advertising
on billboards. Of
course, marketing practices have become more prevalent with the introduction of
social media into today's lives. As stated, there are no clear statistics on
marketing and digital advertising in the country, however, observations show that
Internet and social media advertising has a far higher return on advertising
than at the expense of spending on radio and television. Virtual marketing is
far less than city-level advertising on billboards.
As mentioned, advertising via social networks is usually
welcomed by small and new businesses, as these companies spend little on
marketing. The
digital marketing expert pointed out: There are no clear and accurate
statistics on digital advertising in the country, however, if we are to look
for the top 100 companies in the country, we will reach a small number so that
It's less than the cost of marketing individual businesses. The reason why individual
businesses tend to advertise on virtual networks is because of their smart
decision making and flexibility, because of the scarcity of financial resources
they must optimally allocate.
According to TV advertising tariffs, many companies spend
billions on this. For
example, the ratio of the cost of online advertising to 20 well-known companies
is about one-tenth of the monthly cost of their billboard advertising in Tehran
or major cities.
According
to eMarketer statistics, companies spent more than $ 488 billion on advertising
across all traditional and modern media in 2014, up five percent from the $ 513
billion mark in 2015, and are projected to reach $ 674 billion by 2020. With
digital development in the economy, this intense corporate competition to
attract customers to social networks and the Internet has increased the share
of digital advertising to 26.8% of the total cost of corporate media
internationally, which is expected to reach 30% in 2015. This figure will
surpass 39% in 2019.
This article was originally a collection of some useful
content in this area and in the following posts I will talk more about mobile
and mobile marketing in Iran and the introduction of the USA advertising
companies.
Another thing that drives users to you is the personalized and specialized
content presented and introduced by you. We mean personalized content that
is accessible to users through other communication channels. These
communication channels include targeted email marketing, messengers and
even SMS. Each of these methods has its own marketing. The short
answer is that it is traffic that comes exclusively from mobile devices as
opposed to PC's. Why is it important to
consider as part of a comprehensive marketing plan? Because more and more
people rely on their mobile devices for way more than social media these days.
Reach your prospective customer base wherever they are leveraging this powerful
tool. Looking for the best place to buy mobile traffic? Look no further! Buy
targeted mobile traffic is the best way to boost your business quickly and
safely. All our mobile traffic comes
from iOS and Android. If you use these items correctly, you will see how much
effective input you will get through this. But the point is that if you
make a mistake or do something without planning and thinking, you may be easily
mistaken for spam and useless advertising messages. Most users will also
block messages with one button, and any chance of communicating with such a
user will be lost.
Look at the way that people are working on it for mobile rv service. If they can get some more ideas from it, then it's going to help you a lot.